S6 E6 'Harnessing collective intelligence' with Pippa Begg and Jennifer Sundberg

S6 Jen & Pippa

The Business of Being Brilliant podcast

S6 E6: 'Harnessing collective intelligence'
with Pippa Begg & Jennifer Sundberg

Monday 16th October 2023

Jennifer Sundberg and Pippa Begg are the co-CEOs of Board Intelligence, a mission-led technology firm that helps transform boards and leadership teams into a powerful driver of performance and a force for good.

Board Intelligence founder Jennifer was awarded The Times Young Business Woman of the Year, and she has held a regular column with Management Today. Pippa is a guest lecturer at Henley Business School and has won numerous awards including Management Today’s ‘35 women under 35’. They jointly won EY London Entrepreneur of the Year award.

Together they have authored a book that’s hitting the bookshelves on 9th November, titled Collective Intelligence: How to build a business that’s smarter than you.

Perspectives from Pippa and Jen

Jen on being co-CEOs

Probably the smartest leadership decision we ever took was to run this business as co-CEOs.

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Pippa on organisational habits

We know that just asking people to do things differently isn't going to work. Whatever change you're trying to achieve, you need to make it easy to do and hard to avoid.

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Jen on decentralising decisions

Businesses that concentrate that decision-making power at the top, they can't move fast enough. And it's hugely wasteful of the talent within their organisation.

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